Workshops or Coaching in Social Impact Evaluation and Process Creation
Social Impact Evaluation
Target audience: Programme directors, impact leads, fundraisers, policy and advocacy staff in charities and social enterprises.
Duration: 2 days (12–14 hours) or four half‑day sessions
Delivery format: Workshop with real‑world examples (SROI, Theory of Change)
Learning objectives
- Understand the concept of social impact and how it differs from outputs/outcomes.
- Apply frameworks like Theory of Change, Logic Model, and SROI.
- Measure and value social outcomes using qualitative and monetisation approaches.
- Use impact evidence for funding bids and reporting to donors.
- Address common challenges (attribution, deadweight, displacement).
Example Modules
1. What is Social Impact?
- Defining impact for charities (long‑term, systemic change)
- Attribution, contribution, and the ‘counterfactual’
2. Theory of Change
- Building a detailed ToC with stakeholders
- Linking activities, outputs, outcomes, and impact
- Testing assumptions and identifying risks
3. Measuring Outcomes
- Selecting validated outcome measures (e.g., wellbeing scales)
- Using proxies and participant‑defined indicators
- Data collection with vulnerable groups (ethical approaches)
4. Monetising Impact (SROI)
- Introduction to Social Return on Investment
- Identifying financial proxies and valuing outcomes
- Calculating the SROI ratio and sensitivity analysis
5. Reporting Impact
- Impact reports for donors, trustees, public
- Using impact data to improve services
- Communicating uncertainty and limitations
6. Common Pitfalls and Solutions
- Deadweight, attribution, drop‑off
- Balancing rigour with proportionality
- Building internal capacity for ongoing impact measurement
Outcomes: Participants will be able to create a Theory of Change, design a basic impact measurement framework, and produce credible impact evidence for stakeholders.